Promotion recaps when the weather refuses to cooperate

Promotion Lift Recap Studio begins by overlaying weather and stockout flags—not because we predict outcomes, but because ignoring obvious confounders insults everyone in the room. When a week is inconclusive, we say so in plain language.

We also document overlapping coupons and media spikes you forgot to tag. The workbook invites merchandisers to annotate what they saw in stores, turning anecdote into structured footnotes future-you will appreciate.

Executives still get a one-slide distillation, but it inherits the same honesty as the long-form appendix. Short should not mean sanitized.